This past weekend I gave a presentation on Buddypress to the Dallas/Ft. Worth WordPress MeetUp. being spoiled by the size of meetups in the new York area for so long, I was pleasantly surprised to see DFW WordPress as one of the largest in the country. Dallas Rocks!

What is BuddyPress?

BuddyPress is a WordPress plugin that turns your site into a niche social network. That’s a lot of power and before any of you run right out and convert your blog of awesomeness into a social network of pointlessness, take time to think about your objectives first. [click to continue…]

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Last night was the 10th installment of the Fashion 2.0 MeetUps I co-organize with Yuli Ziv. The MeetUps are just one of the projects run by the Style Coalition, which was co-founded by my wife Jean V Pratt, Yuli, her MyItThings co-founder Saar Paamoni and me. Yuli brought in an amazing panel to headline our topic for the evening: eCommerce in the fashion world. I think the MeetUp was our best ever as evidenced by the number of Tweets (before, during and after), audience engagement (many had notepads at the ready!) and even a bit of cheering at the end! It was also the 1st in our new home, the W Hotels. Here are some lessons learned from the evening: [click to continue…]

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The state of earning money in online fashion publishing (Part 1)

April 22, 2009

The Golden Goose everyone talks about: How do I make money online? This dilemma plagues many minds in the active online fashion publishing space. Many responses (correctly) begin with “Do Good Stuff” or variants. Sure content is king. Sure traffic is important. But the model breaks down for many quality publishers. Unless your traffic stats [...]

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An appeal to Affiliate Manager programs

March 15, 2009

Disclaimer: This is not a post on how to make money as an affiliate. I am not an affiliate marketing expert.
In fact, that’s the point of this post. We make use of affiliate programs as a revenue enhancement to our sites Gift Girl and Style Observer. The programs we use are wholly unsuited for the [...]

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how I manage my Twitter world: process & results

February 28, 2009

I have been on Twitter for over a year now. You can follow me here. I am a huge fan of the service but I am very particular and steadfast with my own personal “terms of usage”. Why? Like many, as much as I’d like to hang around and chat, I don’t quite have the [...]

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using Buddypress to create a niche community: Bugle Notes

January 20, 2009

One of my side projects has been working with the creators of Buddypress ( a side project itself of the über-popular Wordpress platform) to create a niche social community for Graduates and Cadets of West Point. As an ‘87 Grad, a few of my classmates and I were discussing that, whereas we were all fans [...]

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